Search This Blog

Monday, 22 December 2014

Arsenal has become the first Barclays Premier League club to reach five million followers on Twitter

By breaking that barrier, the club has
consolidated its position as the third most
followed sports team in the world on the social
network, behind Real Madrid and Barcelona.
The Gunners have taken just over five months to
build from four million to five million by
producing a consistent programme of engaging
content for the fans. This has included regular
Twitter Takeovers, a Vine video Q&A, matchday
coverage, breaking news and infographics.
Managing editor of Arsenal Media Group, Richard
Clarke said: “We are delighted to have engaged so
many passionate Arsenal fans around the world.
“The interest in the club continues to grow and
we constantly evolve our approach to keep our
fans engaged with what is happening across
every aspect of the club.
“We will continue to work hard to produce
engaging content during the course of 2015.”

No comments:

Post a Comment